ReposiTrak and Upshop Join Forces to Launch Groundbreaking FSMA 204 Compliance Solution

ReposiTrak and Upshop Unite to Revolutionize FSMA 204 Compliance and Food Traceability

ReposiTrak (NYSE: TRAK), the world’s largest food traceability network, and Upshop, a leader in store operations technology for food retailers, have announced a groundbreaking partnership designed to address the challenges of FSMA 204 compliance. This innovative collaboration simplifies how food retailers meet the stringent requirements of the Food Safety Modernization Act (FSMA) 204, ensuring both compliance and operational efficiency.

A Seamless Solution for Traceability

The partnership integrates ReposiTrak’s extensive network of over 30,000 suppliers with Upshop’s state-of-the-art store operations technology platform. This real-time connection between shippers and receivers enables automated data streaming directly to stores upon item delivery. The result is a comprehensive, automated record-keeping system that fulfills FSMA 204 mandates while setting new benchmarks for food safety management.

“This partnership marks a transformative moment for food retailers,” stated Mark Hawthorne, Chief Innovation and Strategy Officer at Upshop. “With FSMA 204 compliance becoming mandatory in 2026 and leading retailers already committing to enhanced traceability standards, there’s an urgent need for a robust solution that not only meets regulatory demands but also reinforces retailers’ dedication to food safety. By combining ReposiTrak’s supplier network with our store operations platform, we’re eliminating the complexities of fragmented systems and data.”

Key Features and Benefits

The ReposiTrak-Upshop solution offers a suite of essential features designed to streamline compliance and enhance operational efficiency:

  1. Complete FSMA 204 Traceability
    The platform captures traceability data in real-time, ensuring compliance with FSMA 204 regulations. Retailers can transition from temporary fixes to a long-term, sustainable solution with over a year left before the legislation takes effect.
  2. End-to-End Visibility
    The system enables seamless traceability for high-risk items, covering every step from the source to the store.
  3. Enhanced Recall Management
    By improving recall capabilities, the platform helps retailers respond swiftly to potential food safety issues, protecting consumers and reducing risks.
  4. Simplified Integration
    Native connectivity with ReposiTrak’s vast supplier network eliminates the need for complex third-party integrations, making deployment faster and more efficient.
  5. Modernized Receiving Processes
    The integration streamlines backdoor operations, reducing reconciliation time, lowering inventory costs, and improving overall efficiency.
  6. 360-Degree Visibility for KDEs and CTEs
    Stores can accurately identify, capture, and share Key Data Elements (KDEs) and Critical Tracking Events (CTEs), even during in-store and commissary transformation processes.
  7. Bi-Directional Data Sync
    The platform ensures no missing data fields through synchronized records between Upshop and ReposiTrak, guaranteeing data integrity and accuracy.

Strengthening Food Safety Standards

The partnership between ReposiTrak and Upshop is about more than regulatory compliance. It represents a shared commitment to delivering superior food safety and operational efficiency. As food retail evolves and supply chains become increasingly complex, this collaboration provides retailers with the tools they need to maintain high safety standards and stay ahead of potential challenges.

“As retail inventories grow more diverse and complex, customer expectations around food safety remain uncompromising,” said Shamus Hines, CEO of Upshop. “Our integration with ReposiTrak goes beyond meeting compliance requirements—it empowers retailers to uphold their promise of freshness and safety every day.”

Addressing Global Challenges

While the solution addresses FSMA 204 compliance in the United States, its impact extends to retailers worldwide. With the rise in global food recalls and the growing complexity of supply chains, this integrated platform offers a comprehensive framework for managing food safety across borders.

“Retailers no longer need to juggle multiple partial solutions,” noted Randy Fields, CEO of ReposiTrak. “This unified approach delivers complete traceability while optimizing operations—a true win-win for food safety and efficiency.”

Setting a New Standard

The ReposiTrak-Upshop solution is poised to become a game-changer for food retailers and wholesalers. By integrating advanced technology and leveraging their combined expertise, the partnership addresses the critical pain points of compliance and operational complexity, delivering a streamlined, effective solution.

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