Jumpmind Partners with DTLR and Shoe Palace to Revolutionize Mobile Retail Experiences
Jumpmind’s innovative retail technology will be deployed across 2,000 Adyen Android mobile devices, enhancing operations and customer experiences in 450 store locations nationwide.
At NRF 2025, Jumpmind, Inc., a leading innovator in retail technology solutions, announced a transformative partnership with lifestyle retailers DTLR and Shoe Palace. This collaboration aims to elevate mobile retail experiences for customers and store associates alike, leveraging state-of-the-art technology to streamline operations across 450 store locations in the United States.
Powering the Next Generation of Retail
DTLR, a prominent lifestyle retailer with a strong presence in 19 states and over 250 stores, has become a cultural cornerstone for young, trendsetting, multicultural audiences. Similarly, Shoe Palace is renowned for providing a premium shopping experience, offering a curated selection of footwear and apparel that has earned it a loyal customer base.
Both brands recently joined the JD Sports family, a global leader in branded sports and casual wear retail, operating over 3,000 stores in 32 territories worldwide. In addition to DTLR and Shoe Palace, the JD Sports North America portfolio includes The Finish Line and Hibbett Sports. As part of its growth strategy, JD Sports is embracing a composable architecture framework—a modern, cloud-based approach that integrates best-in-class retail technology solutions to drive agility, innovation, and operational efficiency.
Jumpmind Solutions: The Heart of the Transformation
DTLR and Shoe Palace will implement Jumpmind Commerce, a mobile-first, microservices-based platform, and Jumpmind Inventory to transform their retail operations. These solutions are designed to optimize associate tasks, enhance customer engagement, and ensure seamless shopping experiences.
Jumpmind Commerce’s cloud-native, API-first architecture enables highly intuitive, mobile-enabled operations. Store associates can effortlessly perform tasks, engage with customers throughout the store, and provide personalized services. The platform’s multi-language and multi-currency support ensures inclusivity, while its “endless aisle” capabilities seamlessly integrate with existing order management systems, allowing customers to access an expanded inventory and have items shipped directly to their homes.
The Jumpmind solutions will be deployed on Adyen Castle S1E2L Android “all-in-one” devices. These devices go beyond basic payment processing, offering a suite of advanced features such as a large touchscreen, barcode and fingerprint readers, and a 5M pixel rear camera. Associates can manage inventory, facilitate online orders, and process seamless checkouts—all from the palm of their hands.
Modernizing Retail for the Future
Todd Kirssin, CEO of DTLR, highlighted the importance of this partnership in driving the brand’s growth strategy. “The move to Jumpmind Commerce for Point of Sale on mobile devices is part of a larger initiative to modernize our stores and elevate the shopping experience for our customers. With larger store footprints showcasing more of the hottest sportswear and streetwear brands, mobile technology ensures associates can remain connected with customers and deliver a rewarding shopping experience.”
George Mersho, CEO of Shoe Palace, emphasized the value of mobility in serving customers outside traditional retail environments. “DTLR and Shoe Palace are deeply rooted in the communities we serve. The new Jumpmind Commerce mobile POS implementation empowers our associates to engage customers at community events, pop-up shops, and local activations. The flexibility of an all-in-one mobile solution allows us to better connect with our audience wherever they are.”
Enhancing Customer Experiences
The deployment of Jumpmind technology will redefine how DTLR and Shoe Palace interact with customers. Store associates will be able to provide personalized assistance, streamline the checkout process, and access real-time inventory data to meet customer demands efficiently. The integration also supports pop-up events and community activations, enhancing the retailers’ ability to connect with customers beyond the store.
Joe Corbin, CEO of Jumpmind, expressed excitement about the collaboration. “We’re thrilled to welcome DTLR and Shoe Palace to the Jumpmind family of retailers committed to innovation. These brands have been pioneers in the lifestyle retail space, and we’re proud to support their next phase of growth with cutting-edge technology. Together, we’re redefining what it means to deliver inspired in-store experiences.”
A Unified Vision for Retail Excellence
This partnership underscores the shared vision of Jumpmind, DTLR, and Shoe Palace to leverage technology for operational excellence and exceptional customer service. By integrating mobile-enabled solutions, the retailers aim to create a seamless shopping experience that meets the expectations of modern consumers while empowering store associates with the tools they need to succeed.
The rollout of Jumpmind’s solutions marks a significant step forward in retail innovation, aligning with JD Sports’ broader strategy of building a composable, adaptable retail technology ecosystem. With the deployment set to be completed across 450 store locations, this collaboration sets the stage for a new era of efficiency, agility, and customer satisfaction in lifestyle retail.
As the retail landscape continues to evolve, Jumpmind, DTLR, and Shoe Palace are leading the charge in reimagining the possibilities of mobile technology, ensuring their customers enjoy a premium, personalized shopping experience that sets them apart from competitors.
