Southeastern Grocers Scores Big with Six Wins at National Pie Championships
Southeastern Grocers, LLC (SEG), the parent company of Harveys Supermarket and Winn-Dixie, has achieved a remarkable feat by securing six first-place blue ribbon awards at the esteemed National Pie Championships, hosted by the American Pie Council. This accomplishment underscores SEG’s dedication to delivering high-quality, affordable desserts that resonate with customers, especially during spring and Easter celebrations.
Award-Winning Pies
Competing against top industry bakers across North America, SEG’s pies that earned accolades in the Commercial Baker division include:
- Caramel Apple Pie, 8-inch
- Chocolate Cherry Pie, 8-inch (select stores)
- Peaches and Cream Pie, 8-inch (select stores)
- Pecan Pie, 10-inch (seasonal offering)
- Pumpkin Pie, 8-inch (seasonal offering)
- Sweet Potato Pie, 8-inch (seasonal offering)
Dewayne Rabon, Chief Merchandising Officer for Southeastern Grocers, expressed pride in this achievement, stating, “These awards are the cherry on top of our passion for crafting exceptional dessert experiences for our customers with traditional recipes that celebrate the spirit of each season. Taking home six first-place blue ribbons from the American Pie Council for our exclusive pies is a sweet reward for our dedicated team and reaffirms our commitment to delivering fresh, quality products at prices everyone can enjoy. We don’t just bake pies; we create smiles by the slice, and we are honored to be recognized for our product excellence in the industry.”
Caramel Apple Pie: A Consistent Champion
SEG’s Caramel Apple Pie has consistently impressed both customers and judges, achieving victories in multiple annual competitions since 2017. Its blend of crisp apples and rich caramel within a flaky crust has solidified its status as a top contender in pie excellence.
Expanding Dessert Offerings
Complementing their award-winning pies, SEG has introduced new frozen desserts under its Own Brand lines: Know & Love, Prestige, and SE Grocers. These include limited-edition ice cream flavors such as Prestige Strawberry Cookies & Cream, featuring award-winning strawberry ice cream with crushed crème-filled cookies, and Prestige S’mores Trio, a Neapolitan-style treat with chocolate, marshmallow, and graham cracker-flavored ice cream. New Prestige flavors like Cherry Vanilla ice cream, Piña Colada sorbet, Chocolate Trio ice cream, and Mint Chocolate Chip frozen yogurt are also being introduced. Additionally, SE Grocers Vanilla Sundae Cones and Vanilla Caramel Sundae Cones remain customer favorites.
Commitment to Quality and Value
SEG’s Own Brand products—Essentials, SE Grocers, Prestige, and Know & Love—comprise nearly 8,000 items, offering customers an average savings of 20% compared to national brands without compromising on quality. The Know & Love line, recognized in Store Brands’ 2024 Game Changers awards, emphasizes clean label products, reinforcing SEG’s dedication to providing affordable, high-quality options. In 2023, SEG’s Own Brand products and market-exclusive lines garnered over 150 awards, showcasing their commitment to excellence and transparency.
Enhancing Customer Savings
SEG continues to offer significant savings through its Rewards program, which has been recognized for the fifth consecutive year in Newsweek’s ranking of America’s Best Loyalty Programs 2025. Customers can activate exclusive offers and access personalized digital coupons via the Harveys Supermarket and Winn-Dixie mobile apps, ensuring savings on their favorite products. SEG’s award-winning pies and frozen desserts are available in stores and online through the Harveys Supermarket and Winn-Dixie websites.
About Southeastern Grocers
Southeastern Grocers, LLC (SEG), headquartered in Jacksonville, Florida, operates Harveys Supermarket and Winn-Dixie grocery stores, serving communities across Alabama, Florida, Georgia, Louisiana, and Mississippi. With a strong commitment to quality, value, and community engagement, SEG continues to provide customers with exceptional products and services both in-store and online.
For more information, visit www.segrocers.com.
