Enactify.ai Launches AI-Driven Platform to Convert Static Documents into Dynamic, Actionable Content

Enactify.ai, an innovative AI-powered document experience platform, has officially launched, aiming to redefine how businesses interact with customers through intelligent digital experiences. As part of its debut, Enactify.ai introduced EnactRetail, a cutting-edge solution that seamlessly integrates AI to embed e-commerce capabilities directly within e-catalogs and other content assets. This advancement is designed to enhance customer engagement and drive revenue growth.

“I’m thrilled that Enactify enables interactive ‘conversations’ within documents, allowing customers to get real-time answers and transforming that engagement into qualified leads and potential sales,” said a company representative.

Introducing EnactRetail: A Game-Changer for E-Commerce

EnactRetail is now available for retailers and brands offering e-commerce services, transforming traditional e-catalogs into interactive, shoppable PDFs. Consumers can do more than just scroll through a catalog via email, social platforms, or search engines—they can shop directly within the PDF without being redirected to the company’s website. This innovation reduces cart abandonment and delivers a seamless, multi-channel shopping experience. With a single click, consumers can purchase and check out using EnactRetail.

Enactify.ai’s mission is to elevate documents from static, unengaging content to powerful, interactive storytelling experiences that reshape how businesses engage with customers and monetize their content. Beyond e-catalogs, the platform also enhances marketing materials, business proposals, and other assets traditionally limited to static PDFs, unlocking new interactive possibilities.

Addressing a Growing Market

With the global digital content creation market projected to grow at a CAGR of 13.5% through 2030 (Grand View Research), Enactify.ai is poised to capitalize on these trends by addressing a significant market gap. Consumers increasingly value personalized experiences, and businesses that deliver superior experiences can command a 16% price premium, as shown by PwC data.

“Today’s consumers demand an effortless online buying experience,” said Sharon Thompson, CEO and Founder of Enactify.ai. “Enactify.ai is transforming the content creation space by empowering marketers to unlock the full potential of their content with AI-driven interactivity and e-commerce capabilities. Our platform allows marketing teams to ‘Enactify’ existing content, increasing its value without the need to continually produce more, saving money and generating new opportunities to engage with consumers.”

Comprehensive Features of EnactRetail

EnactRetail offers a range of features designed to enhance customer engagement:

  • AI Shopping Cart: An AI-powered, in-document shopping experience with product listings, purchase options, and other details seamlessly integrated into any document. Enactify.ai has filed a provisional patent and is the only platform offering this functionality.
  • Interoperability: The platform integrates seamlessly with ERP systems and all major payment gateways and checkout systems, making payment collection easy.
  • Customization: Experiences can be tailored to the needs of each business and content type, including real-time Q&A via chat, FAQs, in-document surveys, product walkthroughs, and how-to guides.
  • Dynamic Content Personalization: Document experiences can be personalized in real-time to individual customers, driving engagement and supporting purchasing decisions.
  • Heat Maps: Track user interactions with catalogs and marketing materials to identify which pages and hotspots garner the most attention.
  • Analytics and Insights: Engagement and conversion metrics track users’ geography, sessions, and activities, enabling marketers to optimize content based on performance and gain deeper insights into previously unmeasurable content.

With EnactRetail, companies can simplify the purchase process, reduce friction, identify the most resonant content, and gain greater visibility into the factors driving conversions. This helps cultivate deeper customer connections and generate increased revenue.

“Enactify.ai brings a new capability for marketers to blend traditional documentation with modern interactive features,” said David Veneski, Head of Americas Marketing at Tektronix. “I’m excited about how Enactify enables interactive ‘conversations’ within documents, where customers can get real-time answers, turning that engagement into qualified leads and potential sales.”

About Enactify.ai

Enactify.ai is revolutionizing document experiences, transforming static content into engaging, interactive experiences that resonate with customers. By combining dynamic storytelling, integrated multimedia, shopping, and next-gen analytics, Enactify.ai elevates static content into AI-enhanced assets that drive engagement and revenue. Engage, act, inform – that’s the power of Enactify.

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