In its inaugural report, Swap, an e-commerce operating system, revealed future-proof strategies for scaling direct-to-consumer brands, based on insights from 100 surveyed e-commerce executives. The Future-Proof Ecommerce Report gathered data from leaders at mid-to-large e-commerce companies, highlighting key trends and challenges for the industry.
A major takeaway was that lack of interoperability—the ability for various tech tools, software, and platforms to seamlessly work together—poses significant challenges to e-commerce operations. All executives surveyed agreed that this issue negatively impacts business, with 48% citing data analytics and 46% pointing to issues in returns processing as major hurdles. Difficulty tracking orders and receiving updates were also noted as pain points, all of which affect brand loyalty and customer satisfaction.
Other insights from the report include:
- Global Expansion: 99% of executives see cross-border selling as a crucial opportunity.
- Tech Stack Overload: 51% of respondents reported using five or more platforms, exacerbating interoperability challenges.
- Consolidation for Success: 66% believe streamlining operations is key for effective cross-border fulfillment.
Juan Pellerano-Rendon, Chief Marketing Officer at Swap, emphasized that “streamlining operations is the only way today’s e-commerce companies can scale,” stressing the importance of consolidation in the global marketplace.
Swap addresses these challenges by offering a platform that streamlines logistics, from shipping and tracking to returns and cross-border operations. By consolidating operations on a single dashboard, Swap helps e-commerce brands cut costs and scale efficiently.
About Swap:
Founded in 2022 by Sam Atkinson and Zach Bailet, Swap is an all-in-one e-commerce operating system that manages logistics for hundreds of direct-to-consumer brands. With a global network of carriers, Swap consolidates key operational processes—helping brands grow and expand beyond borders.
https://www.businesswire.com/Source link
