
Algolia, the world’s premier end-to-end AI Search and Discovery platform, has partnered with Sellpy, a pioneer in sustainable fashion, to revolutionize the online shopping experience. By integrating Algolia’s advanced AI Search technology, Sellpy has transformed how customers interact with its vast marketplace of over 5 million pre-owned items. The result? A remarkable 2% increase in conversion rates and a 6% rise in average conversions per consumer.
“Algolia’s AI Personalization has been a game-changer for us. By leveraging our data, it customizes the shopping experience for each consumer, enhancing product discovery and ensuring better visibility for our sellers,” said Mathias Østergaard, Head of Data & Analytics at Sellpy.
Alies van Rhijn, E-Commerce Platform Product Owner at Sellpy, added, “We faced the challenge of making our extensive inventory of second-hand fashion and lifestyle products easily discoverable. Algolia’s speed, scalability, and adaptability were exactly what we needed to support our unique marketplace model.”
Founded in Stockholm in 2014, Sellpy is built on the principle of promoting sustainable, circular living. Over the past decade, the company has expanded to 24 markets worldwide, sold 25 million second-hand items, and reduced CO2 emissions by nearly 150,000 tons. As demand for eco-friendly products continues to rise, Sellpy remains at the forefront of innovation, with Algolia playing a central role in its search strategy.
In addition to AI Personalization and AI Search, Sellpy utilizes Algolia’s other features, such as Rules, Virtual Indexes, and AI Synonyms, to optimize its marketplace performance.
Michelle Adams, President of Field Operations at Algolia, commented, “Sellpy’s commitment to sustainability aligns seamlessly with our goal of helping them harness the power of customer data. Through AI Personalization, Sellpy is setting new benchmarks for marketplace shopping experiences.”
To explore Algolia’s AI-driven solutions, sign up for a demo here: https://www.algolia.com/demorequest/. Read the full case study to discover how Algolia has empowered Sellpy to enhance both buyer and seller experiences.
About Algolia Algolia is a global leader in AI search technology, serving over 17,000 businesses and 500,000 developers worldwide. Known for its user-friendly API-First platform and fastest-in-class AI search technology, Algolia processes over 1.75 trillion searches annually. With a decade of innovation and growth, Algolia continues to redefine the search landscape, offering unmatched scalability, speed, and user-friendly solutions.