Lucky Joins Forces with Bloomingdale’s to Elevate Luxury Shopping Experience

Lucky, the leading retail connectivity platform, has announced an exciting new partnership with Bloomingdale’s, one of America’s premier luxury department stores. This collaboration aims to revolutionize the luxury shopping experience by seamlessly connecting luxury brands’ Direct-To-Consumer (DTC) websites with Bloomingdale’s in-store inventory. The result is an enhanced omnichannel shopping experience, bridging the gap between online discovery and immediate access to premium products.

Starting today, online shoppers will be able to check the availability of luxury items at their local Bloomingdale’s while browsing their favorite brand’s website. This new integration allows customers to not only view products but also purchase them through Bloomingdale’s for same-day pickup or delivery. This means shoppers can now have access to premium items at their fingertips with the added convenience of digital shopping and the instant gratification of retail fulfillment.

With Bloomingdale’s retail presence in major metropolitan areas and luxury shopping hubs across the U.S., this partnership greatly enhances the accessibility of high-end products. Luxury shoppers now have the flexibility to either pick up their online orders from a nearby Bloomingdale’s store or opt for home delivery, combining the benefits of e-commerce with the immediacy of in-store fulfillment.

“We are thrilled to partner with Bloomingdale’s to transform the luxury shopping experience,” said Sneh Parmar, CEO and Co-Founder of Lucky. “By bridging the gap between online discovery and immediate accessibility, we’re enabling brands to offer their customers instant access to Bloomingdale’s curated departments. Bloomingdale’s has always been an innovative leader in luxury retail, and this partnership creates a powerful solution that combines digital convenience with the prestigious shopping experience Bloomingdale’s is known for.”

The collaboration benefits luxury brands as well. By integrating Bloomingdale’s in-store inventory data with their DTC websites, brands now have the ability to track conversions and offer customers seamless access to retail inventory. Brands can leverage Bloomingdale’s integrated inventory feed to attribute retail sales to their online channels, gain insights into consumer demand for local fulfillment, and provide same-day fulfillment options to meet customer expectations. This new capability offers real-time inventory tracking, which helps brands align their online presence with the immediate availability of products in-store.

The Lucky and Bloomingdale’s partnership is a game-changer in luxury retail. The integration allows customers to find, purchase, and receive their desired products on the same day, ensuring that the elevated shopping experience Bloomingdale’s offers is maintained at every touchpoint. Customers can now enjoy the best of both worlds: the convenience of online shopping with the instant accessibility of local store inventory.

Lucky’s mission has always been to bridge the gap between online and offline shopping experiences, creating better, more meaningful relationships between brands and their customers. As the retail landscape continues to evolve, Lucky’s vision is to connect commerce across all channels, making it easier for customers to experience the brands they love in a seamless, integrated way. This partnership with Bloomingdale’s is a significant step forward in realizing that vision, enhancing both the shopping experience and the way brands and customers interact.

About Lucky

Lucky believes that shopping experiences should be more connected and meaningful. The company is focused on bridging the gap between online and offline experiences, enabling brands to connect with their customers in more impactful ways. Lucky’s vision is to create a unified commerce ecosystem that elevates customer experiences and helps brands build stronger relationships with their audience. By integrating shopping across multiple channels, Lucky is redefining the future of retail.

About Bloomingdale’s

Bloomingdale’s is America’s only nationwide, full-line upscale department store, founded in 1872. A division of Macy’s, Inc. (NYSE: M), Bloomingdale’s operates stores and outlets across the U.S. and the always-open bloomingdales.com. The store is known for offering contemporary, designer products for women, men, and children, as well as luxury beauty items, skincare, and fragrance. Bloomingdale’s is a destination for luxury shoppers, known for its exceptional customer service and iconic Little Brown Bag, providing a premium shopping experience for customers nationwide.

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