Airship Appoints Laura Zwarren as Chief Revenue Officer to Accelerate Global Growth and Customer Success
Airship, a leading mobile-first customer experience company, has announced the appointment of Laura Zwarren as its new Chief Revenue Officer (CRO), marking an important milestone in the company’s continued growth strategy. In this role, Zwarren will lead all global revenue-generating functions and oversee the alignment of Airship’s sales, account management, and customer success organizations. Her appointment reflects Airship’s commitment to strengthening customer relationships, driving sustainable growth, and expanding its leadership position in the rapidly evolving mobile customer experience market.
As Chief Revenue Officer, Zwarren will be responsible for developing and executing strategies that enhance revenue performance while ensuring customers receive maximum value from Airship’s solutions. She will work closely with teams across the organization to create a unified approach to customer engagement, business development, and long-term growth initiatives. Zwarren will report directly to Airship Chief Executive Officer Brett Kane and will play a central role in shaping the company’s future direction.
The appointment comes at a time when businesses around the world are increasingly prioritizing mobile-first customer experiences. As consumer behavior continues to shift toward mobile devices, brands are seeking innovative ways to connect with customers through personalized, timely, and meaningful interactions. Airship has established itself as a pioneer in this space by helping organizations create seamless customer journeys across mobile apps, websites, messaging channels, and other digital touchpoints.
Zwarren brings more than two decades of experience in revenue leadership, market expansion, and organizational growth. Throughout her career, she has built a strong reputation for driving business transformation, scaling high-performing teams, and helping technology companies navigate periods of rapid growth and change. Her extensive expertise spans revenue operations, strategic planning, customer success, and go-to-market execution.
Prior to joining Airship, Zwarren served as Chief Revenue Officer at NextRoll, the marketing technology company that operates AdRoll and AdRoll ABM. During her tenure, she led the company’s global revenue organization and was instrumental in implementing strategies focused on sustainable business growth, operational efficiency, and improved organizational effectiveness. Her leadership helped strengthen customer relationships and position the company for long-term success in a highly competitive digital marketing landscape.
Before her time at NextRoll, Zwarren spent nearly a decade in senior revenue leadership positions at LiveRamp and TrialPay. These experiences provided her with deep knowledge of data-driven marketing, customer acquisition, and enterprise sales. During her career, she has successfully guided organizations through significant business milestones, including strategic acquisitions, market expansions, and public offerings. Her ability to lead through complex market transformations has made her one of the most respected revenue executives in the technology industry.
Airship CEO Brett Kane expressed strong confidence in Zwarren’s ability to help drive the company’s next phase of growth. According to Kane, Zwarren’s strategic approach to revenue generation aligns closely with Airship’s vision of creating a highly integrated and customer-focused organization.
Laura brings the precision and discipline to market development that aligns with Airship’s direction,” Kane said. “She views revenue generation as a system rather than in the silos of individual departments. This holistic perspective will help accelerate Airship’s ability to deliver value to brands around the world while strengthening our competitive position in the market.”
Kane emphasized that modern revenue growth requires close collaboration across multiple business functions. By aligning sales, account management, and customer success under a unified strategy, Airship aims to create a more seamless customer experience while improving operational efficiency. Zwarren’s leadership is expected to play a critical role in achieving these objectives.
For her part, Zwarren expressed enthusiasm about joining a company that has long been recognized as an innovator in mobile engagement and customer experience technology. She highlighted Airship’s strong market reputation and its ability to help global brands build meaningful connections with customers.
Airship has established a very strong reputation as a pioneer and leader in the mobile space, helping some of the world’s most recognized brands build lasting customer loyalty and accelerate revenue growth,” Zwarren said. “I am thrilled to join this outstanding team. My passion is building a high-performing, customer-centric, and seamlessly functioning revenue organization. I look forward to collaborating across the entire Airship ecosystem to deliver exceptional value to our customers and seize the significant market opportunities ahead.”
Industry analysts note that the role of Chief Revenue Officer has become increasingly important as businesses seek greater alignment between customer acquisition, retention, and expansion strategies. In many organizations, the CRO serves as a bridge between departments, ensuring that revenue goals are supported by consistent customer experiences and operational excellence. Zwarren’s appointment reflects Airship’s recognition of this trend and its desire to further strengthen collaboration across key business functions.
The mobile customer experience market continues to experience rapid growth as companies invest in technologies that enable personalized engagement at scale. Consumers today expect brands to understand their preferences, anticipate their needs, and provide relevant interactions across digital channels. Airship’s platform helps organizations meet these expectations by delivering tools that support customer engagement, mobile messaging, app experiences, and digital loyalty initiatives.
As competition intensifies, companies are increasingly focused on maximizing customer lifetime value and improving retention rates. By bringing together revenue-generating teams under a unified leadership structure, Airship aims to better support customers throughout their entire journey—from initial engagement and onboarding to long-term partnership and growth.
Zwarren’s extensive background in scaling technology businesses positions her well to help Airship capitalize on these market opportunities. Her experience in building strong revenue organizations, optimizing business processes, and fostering customer-centric cultures will be valuable as the company continues to expand its global presence.
The appointment also highlights Airship’s ongoing investment in leadership talent as it seeks to strengthen its position as a trusted partner for brands navigating the digital transformation landscape. With increasing demand for mobile-first customer engagement solutions, the company is well positioned to help organizations create more meaningful and profitable customer relationships.
As Airship enters its next chapter, the addition of Laura Zwarren to the executive leadership team signals a clear focus on growth, innovation, and customer success. Her proven track record, strategic mindset, and commitment to operational excellence are expected to contribute significantly to the company’s continued evolution and long-term success.
With a strong foundation, a growing market opportunity, and an experienced leadership team, Airship is poised to further expand its influence in the customer experience industry. Under Zwarren’s revenue leadership, the company aims to accelerate value creation for customers, strengthen its market position, and drive sustainable growth in the years ahead.
About airships
Airship is the only mobile-first customer experience platform that provides the first AI agent fleet built specifically for CX and in production. For over 15 years, Airship has been at the forefront of mobile innovation, creating the first push notifications, the first mobile boarding passes, the first live activity, and now the first intelligent agent fleet. Thousands of top brands worldwide trust Airship to deliver integrated, cross-channel experiences and orchestrated customer journeys that create measurable results at scale.
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