World Market Expands Its Massachusetts Footprint With New Hanover Store Opening
World Market® has officially announced the grand opening of its newest retail location at Hanover Crossing Shopping Center in Hanover, Massachusetts, marking another milestone in the brand’s continued expansion across the Northeast. With this opening, the company now operates three stores in Massachusetts, reinforcing its commitment to reaching more shoppers with its signature mix of globally inspired products, home furnishings, and specialty food offerings.
Located at 1775 Washington Street, the new Hanover store is positioned inside one of the region’s fast-growing lifestyle shopping destinations. Hanover Crossing has become a popular retail hub for both residents and visitors, offering a blend of national brands, dining experiences, and convenient access. For World Market, the location provides a strong opportunity to engage with a community that values unique merchandise, international flavors, and home décor that feels both stylish and affordable.
The opening of this store is more than just an addition to the company’s store list—it reflects a strategic step toward expanding the brand’s reach into high-potential suburban markets where shoppers are seeking variety, value, and a more curated shopping experience compared to traditional big-box retail.
Store Location and Operating Hours
The new World Market store is now open at 1775 Washington Street, Hanover, MA, and will operate with a schedule designed to accommodate both weekday and weekend shoppers. The store will be open Monday through Friday from 10:00 a.m. to 8:00 p.m., offering customers a wide window to shop after work, during lunch breaks, or throughout the afternoon.
On Saturdays, the store will open earlier at 9:00 a.m. and remain open until 8:00 p.m., catering to weekend traffic and shoppers looking to browse for home décor, seasonal gifts, or international grocery items. Sundays will run from 10:00 a.m. to 7:00 p.m., giving families and casual shoppers an opportunity to visit while enjoying the broader Hanover Crossing retail experience.
By maintaining extended hours throughout the week, World Market is ensuring that customers have convenient access to the brand’s full product assortment, whether they are visiting for a quick grocery stop or planning a longer shopping trip focused on furniture and décor.
A Shopping Destination Built Around Global Inspiration
World Market has earned a reputation as one of the most recognizable specialty retailers in the United States for shoppers who want products that feel distinctive and worldly. Unlike many retailers that focus on one or two categories, World Market offers a multi-department experience built around international discovery. Customers can browse stylish furniture, home décor, kitchen essentials, candles, rugs, and wall art while also shopping for snacks, candies, beverages, and pantry staples from around the world.
This combination of home and food categories makes the store unique in the retail landscape. It allows World Market to appeal to a wide customer base, from homeowners furnishing a living room to food lovers looking for specialty ingredients not typically found in traditional supermarkets.
In Hanover, this format is expected to resonate strongly with shoppers who enjoy variety and want to find both practical and fun items in one place. The store’s layout is designed to encourage browsing, discovery, and impulse purchasing, which has long been a core part of the World Market shopping experience.
Furniture and Home Décor at the Core of the Brand
One of the most important strengths of World Market is its furniture and home décor assortment. The retailer is known for offering stylish pieces that align with modern design trends while still being priced competitively compared to many boutique furniture brands. Shoppers often visit World Market for accent chairs, dining sets, storage cabinets, coffee tables, and outdoor furniture, as well as smaller décor elements such as mirrors, lamps, throws, pillows, and decorative baskets.
The Hanover store is expected to showcase the brand’s signature aesthetic: a blend of contemporary design, global influence, and seasonal inspiration. World Market’s furniture offerings often combine practical function with artistic detail, making the pieces appealing for customers who want their homes to feel personal rather than mass-produced.
Home décor has become an increasingly competitive category as consumer demand for affordable design continues to rise. With the Hanover opening, World Market strengthens its presence in a region where home improvement and interior styling remain popular, especially among homeowners and renters seeking fresh ways to update their spaces.
Gifts and Seasonal Products Designed for Discovery
Another major part of the World Market appeal is its gift selection. The retailer offers a wide assortment of items that work well for birthdays, holidays, celebrations, and last-minute gift needs. From candles and spa sets to kitchen gadgets and decorative serving pieces, the store is positioned as a go-to destination for shoppers who want gifts that feel thoughtful without requiring premium luxury pricing.
Seasonal merchandise is also a major traffic driver for the brand. World Market is known for rotating displays and themed product collections tied to major holidays such as Easter, Halloween, Thanksgiving, and Christmas. These seasonal items often include décor, entertaining essentials, and limited-time specialty foods that encourage customers to return frequently.
The Hanover store is expected to deliver this same rotating selection, giving local shoppers a reason to visit throughout the year rather than only during major furniture purchases.
One of Specialty Retail’s Largest International Food Assortments
World Market’s international grocery department remains one of its strongest differentiators. The company is recognized for carrying one of the largest assortments of global foods and candies available in specialty retail. Customers often visit for European chocolates, Asian snacks, sauces and spices, imported pasta, specialty coffee, teas, and beverages from around the world.
This department attracts a broad range of consumers. Some shoppers come for nostalgic products from their home countries, while others are interested in exploring new flavors and trending international snacks. World Market has built strong customer loyalty by consistently offering products that are difficult to find in mainstream grocery chains.
In Hanover, the global food selection is expected to be a major draw, especially for customers seeking unique treats, entertaining items, and culturally inspired foods for family gatherings. With consumer interest in international cuisine continuing to rise, the store’s grocery assortment positions World Market as both a retail destination and a specialty food discovery center.
Global Buyers Driving a Curated Retail Experience
A defining element of World Market’s strategy is its emphasis on global sourcing. The company’s buyers travel internationally to identify products that reflect emerging trends, traditional craftsmanship, and culturally significant flavors. This sourcing model helps the retailer offer merchandise that feels curated and unique, rather than mass-produced or overly standardized.
From handcrafted décor pieces to internationally sourced snacks and beverages, the global buying process is designed to deliver variety and authenticity. The result is a store experience where customers often discover items they didn’t know they wanted until they see them.
This curated approach has become increasingly valuable in today’s retail environment, where consumers are looking for products that stand out and feel meaningful. Instead of relying only on familiar brand names, World Market creates its value proposition around discovery, inspiration, and cultural connection.
CEO Eric Hunter Highlights Hanover as a Strong Brand Fit
Eric Hunter, CEO of World Market, shared strong enthusiasm about the company’s expansion into Hanover and emphasized the importance of the community and shopping center location. According to Hunter, Hanover Crossing is an ideal match for the brand because it attracts shoppers who appreciate a fun retail atmosphere and enjoy exploring unique products.
He expressed excitement about introducing World Market to both longtime fans of the brand and customers who may be visiting for the first time. With the Hanover location, the company aims to strengthen customer relationships and build loyalty by delivering a store environment that feels welcoming, energetic, and full of inspiration.
Hunter also highlighted that the new store will showcase the brand’s distinctive assortment, including global foods, furniture, home décor, and gifts, offering customers a one-stop destination for both everyday needs and special purchases.
Grand Opening Celebration Planned for April 10, 2026
World Market confirmed that the official grand opening celebration is scheduled for April 10, 2026. The company plans to mark the occasion with special promotions designed to attract shoppers and introduce them to the full range of merchandise available in the store.
Grand openings have traditionally been an important moment for World Market, as they help create excitement in the local community and encourage first-time visitors to explore the brand. Promotions often include limited-time deals, seasonal discounts, and special offers that highlight key product categories.
For Hanover shoppers, April 10 will represent an opportunity not only to explore a new retail option but also to take advantage of promotional pricing and experience the store’s signature product variety firsthand.
Strengthening World Market’s Presence in Massachusetts
The Hanover opening represents a strategic step in World Market’s growth within Massachusetts. With this being the brand’s third location in the state, the company is clearly investing in regional expansion and positioning itself to reach more New England shoppers.
Massachusetts is an attractive market for specialty retail because of its mix of suburban family communities, strong consumer purchasing power, and demand for unique home and food products. By adding a store in Hanover, World Market strengthens its accessibility for shoppers in the South Shore region, reducing the need for customers to travel farther to visit one of the brand’s existing locations.
This expansion also aligns with broader trends in retail where brands are focusing on high-performing suburban centers rather than relying solely on large urban flagship locations.
What the Hanover Community Can Expect
The Hanover community can expect a retail experience that blends discovery, style, and global culture. World Market’s arrival offers shoppers a new way to browse furniture and décor while also exploring international snacks, beverages, and specialty ingredients. The store is designed to appeal to customers who enjoy decorating their homes, entertaining guests, and trying new flavors.
The Hanover Crossing location also adds value to the broader shopping center by expanding the range of lifestyle retail options available. For customers, this means the ability to combine a World Market visit with other shopping and dining experiences in the same destination.
With the grand opening celebration approaching and the store positioned as a destination for both everyday and seasonal shopping, World Market is expected to quickly become a popular retail stop for local residents and visitors alike.
A New Retail Destination With Long-Term Potential
World Market’s newest store in Hanover is not just another location—it is an extension of a brand identity built on global exploration, curated merchandise, and accessible style. With a strong product mix spanning furniture, décor, gifts, and international food, the store is positioned to serve a wide variety of consumer needs while creating an enjoyable browsing experience.
As the company prepares for its April 10, 2026 grand opening celebration, the Hanover store represents an exciting addition to the Massachusetts retail landscape and a strong step forward in World Market’s continued growth strategy.
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