Jersey Mike’s Appoints Technology and Consumer Business Leader Matthew Bromberg to Board of Directors
Jersey Mike’s Subs Inc , the rapidly expanding sandwich restaurant company, has announced the appointment of Matthew Bromberg to its Board of Directors, effective July 29, 2026. Bromberg brings extensive leadership experience spanning technology, consumer businesses, digital platforms, strategy, operations and organizational growth to the Jersey Mike’s board.
The appointment comes as Jersey Mike’s continues to build on its growth strategy, strengthen relationships with franchise partners and expand its presence in markets around the world. Bromberg’s background leading large-scale organizations and his experience across technology-driven and consumer-focused businesses are expected to provide valuable perspectives as the company navigates its next phase of development.
Bromberg currently serves as President and Chief Executive Officer of Unity Software Inc. (NYSE: U), where he is responsible for the company’s global strategy and operations. His leadership experience includes guiding businesses through periods of transformation, managing complex organizations and developing strategies designed to support sustainable growth.
For Jersey Mike’s, the addition of a director with Bromberg’s combination of technology, operational and consumer-sector experience adds another dimension to the company’s board. His career has included senior executive positions at major technology and entertainment companies, as well as board-level experience at prominent consumer-facing businesses.
Matt is an accomplished business leader with a demonstrated track record of scaling organizations, driving innovation, and creating long-term value,” said Charlie Morrison, Chief Executive Officer of Jersey Mike’s. “We are thrilled to have his perspective and expertise as Jersey Mike’s continues to expand globally, support our franchise partners and deliver an exceptional experience for our guests.”
Extensive Leadership Experience Across Technology and Consumer Businesses
Bromberg has built a career around leading organizations through growth and change. His professional experience spans software, technology, digital entertainment and consumer businesses, giving him exposure to a wide range of operating environments.
As President and CEO of Unity Software, Bromberg leads a global technology company whose platform is used by developers and creators across a broad range of industries. His role involves overseeing the company’s strategic direction, operations and efforts to build long-term value.
Before joining Unity, Bromberg served as Chief Operating Officer of Zynga Inc., where he was involved in managing the operations of one of the best-known companies in the interactive entertainment industry. His experience at Zynga added another layer to his background in digital consumer products, technology and global operations.
Earlier in his career, Bromberg held several leadership positions at Electronic Arts Inc., one of the world’s major interactive entertainment companies. Among those positions was Senior Vice President of Strategy and Operations for the company’s mobile division. That role provided him with significant experience in strategy development, operational management and the rapidly evolving mobile consumer market.
His career therefore encompasses several areas that are increasingly relevant to modern consumer businesses: digital engagement, technology, organizational scaling, customer experience, innovation and international operations.
Board Experience Adds Another Dimension
In addition to his executive leadership responsibilities, Bromberg has also gained experience serving on corporate boards. He has served on the boards of Bumble and Fitbit, giving him exposure to board governance, corporate strategy and the oversight responsibilities associated with publicly recognized consumer and technology businesses.
His experience as both an executive and board member is expected to contribute to his effectiveness as a director at Jersey Mike’s. Board members play an important role in providing strategic guidance, evaluating opportunities and risks, and supporting management as a company pursues its long-term objectives.
Bromberg’s experience across different industries could also provide a broader perspective on how consumer expectations are changing. Technology has increasingly become an important component of the customer experience across the restaurant industry, from digital ordering and customer engagement to data-driven operations and franchise support.
While Jersey Mike’s remains firmly rooted in its restaurant and franchise business, the company operates in an environment where consumers increasingly expect convenience, consistency and seamless interactions. Bromberg’s background in technology and consumer businesses could therefore be particularly relevant as the company evaluates opportunities for continued innovation.
Supporting Jersey Mike’s Growth Strategy
Jersey Mike’s has built its business around a combination of restaurant operations, franchising, brand development and a focus on customer experience. As the company expands, maintaining consistency while supporting franchisees and serving customers across a growing footprint becomes increasingly important.
The appointment of Bromberg to the board reflects the company’s broader effort to bring experienced business leaders into its governance structure. His history of working with organizations experiencing significant growth could be particularly useful as Jersey Mike’s continues to expand its operations.
Global expansion can create opportunities for a consumer brand while also introducing new operational considerations. Companies entering new markets must understand local consumer preferences, develop effective operating models and maintain brand standards. They must also ensure that their organizational infrastructure can support a larger network of locations and business partners.
Bromberg’s experience managing global strategy and operations at Unity gives him familiarity with these types of organizational challenges. His technology background may also help the company consider how digital tools and emerging technologies can support restaurants, franchise partners and customers.
Focus on Franchise Partners and Guests
Jersey Mike’s CEO Charlie Morrison emphasized the importance of Bromberg’s perspective as the company continues to support its franchise partners and deliver a strong experience for guests.
Franchise relationships are an important component of the restaurant industry. As restaurant brands grow, franchisees become essential partners in executing the company’s operating standards and maintaining consistency across locations. Effective communication, operational support and strategic alignment can therefore play a major role in sustaining growth.
Bromberg’s experience scaling organizations may provide useful insight into these challenges. His previous leadership roles have required him to work across different functions, manage complex organizations and balance strategic objectives with day-to-day operational execution.
For Jersey Mike’s, these capabilities could be valuable as the company works to strengthen its business while continuing to expand its restaurant network.
At the same time, customer expectations within the restaurant sector continue to evolve. Consumers increasingly value convenience, speed, personalization and digital accessibility while still expecting high-quality products and service. Restaurant companies must respond to these expectations without losing the elements that differentiate their brands.
Bromberg’s background in consumer technology and digital businesses gives him experience operating in markets where customer expectations can change rapidly.
Technology and Innovation in the Restaurant Industry
Technology is playing an increasingly important role in the restaurant industry. Digital ordering, mobile applications, loyalty programs, payment technology, data analytics and other technology-enabled services are influencing how restaurants interact with customers and manage operations.
Although Bromberg’s technology experience comes primarily from the software and interactive entertainment sectors, many of the underlying business principles are applicable across consumer industries. Companies operating in competitive markets must continually assess how technology can improve efficiency, customer engagement and organizational performance.
His experience at Unity, Zynga and Electronic Arts has given him exposure to businesses where innovation and customer engagement are central to long-term success. That perspective could complement the operational and restaurant-industry expertise already represented on Jersey Mike’s board.
The appointment could also support discussions around long-term strategic planning as the company evaluates ways to enhance its capabilities and serve a broader customer base.
A Career Built Around Organizational Growth
Bromberg’s professional history demonstrates a recurring focus on growth and organizational development. At Zynga and Electronic Arts, he worked in businesses characterized by rapid technological change and evolving consumer behavior. At Unity, he has taken on responsibility for global strategy and operations.
Such experience can be especially valuable at a company moving through an expansion phase. Growth requires more than opening additional locations. It also requires strong leadership structures, efficient processes, effective talent management, consistent brand standards and the ability to respond quickly to changing market conditions.
A board member with experience across these areas can contribute perspectives that extend beyond a company’s immediate operating environment.
Bromberg’s appointment therefore adds expertise that complements Jersey Mike’s existing leadership as the company looks toward the future.
Educational Background
Bromberg holds a Bachelor of Arts degree from Cornell University and a Juris Doctor degree from Harvard Law School. His academic background, combined with his executive and board experience, has provided him with a multidisciplinary foundation for leadership and corporate governance.
His legal education also adds another perspective to his board responsibilities. Corporate boards must consider a broad range of strategic, financial, operational and governance issues while supporting management and protecting long-term shareholder value.
Together with his experience in technology and consumer businesses, Bromberg’s educational and professional background positions him to contribute to discussions involving strategy, growth, innovation and organizational development.
About Jersey Mike’s
Jersey Mike’s Subs is a leading fast-casual restaurant franchisor with more than 3,300 locations across the United States and Canada. Founded in 1956 as Mike’s Subs in Point Pleasant, New Jersey, the company has grown from a single neighborhood sub shop into one of the fastest-growing restaurant brands in America. Jersey Mike’s differentiates itself through its “A Sub Above” positioning, emphasizing fresh-sliced meats and cheeses, authentic recipes, and a distinctive customer experience that has earned recognition as the #1 Best Sandwich Chain in America in 2025.
