The NY NOW 2025 Winter Market, held from February 2–4, 2025, at the Jacob Javits Center in New York City, concluded with remarkable success. The event showcased a dynamic blend of programming, activations, and panels, reinforcing its reputation as the premier wholesale trade show for the gift, home, and accessories industries. With participation from iconic brands, emerging designers, and influential buyers from across the globe, the market proved to be a pivotal gathering for fostering innovation and strengthening business connections.
This year’s Winter Market introduced a reimagined three-day format that featured a diverse range of exhibitors and engaging activations. Attendees experienced an immersive environment with hands-on opportunities, including industry-leading panel discussions, interactive workshops, and networking sessions designed to spark collaboration and idea-sharing. The event’s structure was crafted to optimize business growth, encouraging meaningful interactions among buyers and exhibitors.
“NY NOW’s 2025 Winter Market showcased the innovation and creativity that are driving today’s retail industry,” said Matthew Mathiasen, Show Director of NY NOW. “With a charismatic mix of established and emerging exhibitors, engaging discussions, and networking sessions, the market was truly a destination for discovery, connection, and business growth, setting the stage for the future of retail.”
A highlight of the event was the prestigious NY NOW Innovation & Impact Awards, which celebrated excellence in four distinct categories: Sustainability & Social Impact, Emerging Brand Award, Trailblazer Award, and People’s Choice Award. These awards recognized the industry’s forward-thinkers and innovators, whose products and brands are shaping the future of retail.
This year’s award winners included:
- Sustainability & Social Impact: N/UM – Renowned for its chef-curated, 100% natural, and sustainably sourced artisan salts, free from additives or caking agents, offering a unique culinary experience.
- Emerging Brand Award: LÚDERE – A fine jewelry brand created by artist Arielle Zella, known for joyful, uncommon, and easy-to-wear pieces crafted from 14k solid gold, gold vermeil, and sterling silver with natural gemstones.
- Trailblazer Award: XO Bath – A sustainable soap company recognized for its innovative XO Bar, a plastic-free, chemical-free soap bar designed for skin health and environmental consciousness.
- People’s Choice Award: Mon Ami – A brand specializing in chic, whimsical heirloom dolls, baby gifts, and elegant home décor, offering world-class design and superior craftsmanship.
The NY NOW 2025 Winter Market successfully unveiled the latest trends and groundbreaking products, equipping attendees with valuable insights and growth opportunities. As a leading platform for discovering emerging trends, industry innovations, and top-tier brands, the event reaffirmed its critical role in the evolving gift, home, and accessories sectors.
Building upon the momentum of the Winter Market, NY NOW will host its highly anticipated Summer Market from August 3–5, 2025, continuing its mission to shape the future of retail. The Summer Market is expected to bring even more innovation, connection, and opportunity for brands and buyers alike.
For more information about NY NOW or to explore upcoming events, visit www.nynow.com.
About NY NOW
NY NOW is the premier gift, home, and accessories wholesale trade show in New York City, serving as a vital hub where brands, buyers, and designers connect twice a year. With a comprehensive selection spanning over 35 product categories, the event attracts over 5,000 independent brands and 50,000 U.S. and international buyers from a wide range of retail sectors, including independent boutiques, museums, department stores, bookstores, galleries, and specialty shops.
NY NOW offers an unparalleled wholesale experience by combining the thrill of in-person discovery with the convenience of NY NOW Online, an integrated digital wholesale platform that streamlines ordering and product exploration. With sections dedicated to home décor, tableware, gifts, accessories, jewelry, and more, attendees can discover an extensive array of offerings tailored to their retail needs.
About Emerald
Emerald Holding, Inc. is the largest U.S.-based B2B event organizer, dedicated to empowering businesses through meaningful connections, influential content, and commerce-driven solutions. As the owner and operator of a diverse portfolio of trade shows, conferences, and digital platforms, Emerald facilitates year-round engagement and commerce across numerous industries. With a strong commitment to fostering business growth and market access, Emerald continues to drive industry innovation through its dynamic events and marketplace solutions. For more information, visit www.emeraldx.com.
