A Milestone Achievement: Cierto Tequila Exceeds 1,000 Awards

Cierto Tequila Achieves a Historic Milestone, Becoming the First Tequila Brand to Win Over 1,000 Awards

Cierto Tequila, known for its portfolio of 100% natural, additive-free luxury tequilas, proudly announces a groundbreaking milestone: it is the first tequila brand to surpass the 1,000 award mark. This remarkable achievement reinforces Cierto’s status as “The World’s Finest Tequila,” setting a new standard for excellence and authenticity.

“This is an extraordinary moment for Cierto,” said Ami-Lynn Bakshi, CEO of Elevated Spirits, the parent company of Cierto Tequila.

At the 2024 New York World Spirits Competition (NYWSC), Cierto secured eight medals, including three Double Gold and four Gold medals. This brings its total to 1,002 international accolades, making it the Most Awarded Tequila in History. Cierto has received Double Gold recognition from the NYWSC’s elite panel of spirits experts every year it has participated. The NYWSC is renowned as one of the world’s most prestigious spirits competitions and is part of the Tasting Alliance series.

“Achieving 1,000 awards is a testament to our Master Distillers’ unwavering commitment to quality, craftsmanship, and authentic, additive-free tequila that respects the beauty of the agave plant,” Bakshi continued. “It signals that the most discerning palates in the world recognize Cierto as the gold standard.”

This milestone comes during a year filled with notable accolades for Cierto, including Tequila of the Year at the 2024 London Spirits Competition; Spirit of the Year and Tequila of the Year at the 2024 USA Spirits Ratings; Best Tequila and Best in Class at the 2024 Singapore World Spirits Competition; and several others, including honors from the Asia International Spirits Competition and the Melbourne International Spirits Competition.

“We’re honored but not surprised by Cierto’s recognition as a world-class spirit,” Bakshi remarked. “Our Master Distillers are generational tequila pioneers who continue to innovate while advocating for true tequila-making. Cierto ended its successful launch year as the #1 top-selling and fastest-growing new luxury tequila and the #1 top-selling and fastest-growing new additive-free tequila of 2023. And we’re just getting started.”

Cierto, which translates to “True” in Spanish, is a pure and elegant tequila crafted using a blend of traditional and globally inspired techniques. Sourced from estate-grown agave in the Jalisco Highlands, each agave plant is hand-selected and harvested at peak maturity by skilled agaveros and Master Distillers Enrique Fonseca and Sergio Mendoza. The agave is meticulously cooked and distilled in copper pots and column stills at the renowned La Tequileña distillery.

Cierto’s aged tequilas mature in high-quality French Limousin oak casks that have previously held fine wines and spirits, enhancing the agave’s natural essence. Each expression is crafted using unique lots from the Fonseca family tequila library, which contains some of the rarest and oldest tequilas available. No additives or shortcuts are used in crafting Cierto, resulting in a luxuriously smooth collection celebrated by spirits competition judges, connoisseurs, sommeliers, Michelin-starred chefs, and top bartenders globally.

“Since our inception, Cierto has aimed to disrupt the luxury tequila market, known for its artifice and shortcuts,” Bakshi added. “Through rigorous blind tastings and competitions worldwide, we’ve proven that Cierto—our authentic, zero-additive tequila—is the best-tasting tequila available.”

Cierto Tequila’s Private Collection and limited Reserve Collection are available at Cierto.com, in specialty spirits shops, fine dining establishments, and leading resorts across the country.

About Cierto Tequila and Elevated Spirits Company

Elevated Spirits Company produces Cierto Tequila, an authentic, 100% natural, additive-free luxury tequila crafted in Jalisco, Mexico. The name Cierto perfectly embodies the essence of this remarkable, award-winning tequila family, crafted from pure Highlands agave, hand-harvested by fourth and fifth-generation agaveros. The Elevated Spirits portfolio includes the Cierto Private Collection and Reserve Collection, comprising Blanco, Reposado, Añejo, and Extra Añejo varieties. These exceptional tequilas are recognized for their character, complexity, and smooth taste, and have recently made history as the Most Awarded Tequila in History.

For more information, visit cierto.com.

Press Inquiries: contact [email protected].

About New York World Spirits Competition

The New York World Spirits Competition has established itself as one of the most respected spirits judging events in the United States over its nine-year history. Its judges are among the most trusted authorities in the wine and spirits industry, renowned for their expertise in quality wines and spirits as well as market trends.

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