United Natural Foods, Inc. (NYSE: UNFI) recently wrapped up its highly successful 2024 Winter and Holiday Selling Show, showcasing a diverse array of innovative products, programs, and services designed to help grocery retailers drive growth during the holiday season.
The event attracted nearly 2,100 customers who explored over 800 exhibitors featuring 1,500 brands. Attendees had the opportunity to experience UNFI’s unique and competitively priced product portfolio and value-added services, all aimed at enhancing shopping experiences and supporting business expansion. The show also highlighted 50 suppliers from the Company’s New Product and Diverse Supplier showcases, as well as more than 70 suppliers offering exclusive “Monster Buys” on over 1,700 products.
“Our annual shows are a crucial platform for connecting retailers and suppliers and providing opportunities for business growth,” said Steve Dietz, UNFI Chief Customer Officer. “The exclusive deals, including our Monster Buys and the new UNFI Media Network, exemplify how UNFI supports both retailers and suppliers in thriving within their markets.”
UNFI Media Network
The event’s mainstage featured a presentation on UNFI’s new Media Network (UMN), powered by Swiftly. This session, led by Matt Eckhouse, UNFI President of Professional Services, and Sean Turner, Swiftly Co-founder & Chief Innovation Officer, attracted strong attendance. The presentation focused on how retailers can leverage UMN, an effective advertising platform, to enhance their customer engagement and business outcomes.
UNFI Pitch Slam Contest
A highlight of the show was the Pitch Slam contest, where emerging brands pitched their innovative products to a live audience. In the Minneapolis Pitch Slam competition, Like Air, a family-run company specializing in better-for-you snacks, emerged victorious. As the winner, Like Air will receive a complimentary campaign on UMN later this year.
UNFI will host its next Spring and Summer show in San Diego, CA, from January 21 – 23, 2025. For more information about UNFI Shows, customers and suppliers can visit UNFI Shows & Events or email [email protected].
About UNFI
UNFI is North America’s leading grocery wholesaler, delivering a wide range of fresh, branded, and private label products to over 30,000 locations across North America. These include natural product superstores, independent retailers, conventional supermarket chains, e-commerce providers, and food service customers. UNFI also offers extensive value-added services, including proprietary technology, data insights, and shelf management expertise. Committed to building a better food system, UNFI is uniquely positioned to provide exceptional food options, diverse choices, and innovative solutions to its customers.
