The expanded leadership roles are designed to strengthen brand strategy, innovation, and growth across The Estée Lauder Companies’ global portfolio.
Estée Lauder Companies today announced two executive role expansions. Brian Franz has been appointed Chief Technology & Transformation Officer , responsible for leading company-wide transformation. Amber English has assumed new company-wide responsibilities for Estée Lauder Companies’ global relationship with Amazon and has been appointed President of Digital & Online, Americas and Global Amazon Lead. Both will continue to report directly to President and CEO Stéphane de la Faverly and remain members of Estée Lauder Companies’ executive team. Both appointments are effective immediately.
De La Fabery stated, “Transformation at Estée Lauder Companies is not a temporary event or a project with an end date. It is part of our strategy and the way we run our business. Consumer expectations continue to change rapidly, and we must continue to change with them. Brian and Amber have played a key role in driving our consumer-centric transformation by leveraging technology, digital commerce, and strategic partnerships to help brands reach consumers in a more relevant and differentiated way. Their expanded responsibilities reflect a radical digital transformation that will underpin our next phase of growth and will help us continue to act faster, strengthen our One ELC operating model, and build the capabilities we need for the future.”
Brian Franz: Technology as a driving force for continuous transformation
As her role expands, Franz will lead Estée Lauder Companies’ company-wide transformation, integrating efforts focused on increasing revenue and improving productivity. This includes the continued operationalization of the company’s enterprise business services program. Franz will drive the company’s transformation agenda through accelerating processes with AI, building critical technology skills across the organization, and advancing the next generation of work. In addition to her new responsibilities, Franz will continue to lead the global technology, data, and analytics divisions, leveraging these capabilities to drive growth, efficiency, and continuous transformation across the company.
Since joining Estée Lauder Companies in April 2025, Franz has been advancing the strategic technology ecosystem, including a global partnership with Shopify to integrate Estée Lauder Companies’ omnichannel commerce platform and support a seamless consumer shopping experience. He also played a key role in launching a partnership with Accenture, simplifying shared services through standardization and scaling. Taken together, these efforts demonstrate how technology can accelerate transformation across the entire enterprise.
Franz stated, “For the past 18 months, we have focused on building a technology-driven foundation that will support the future, while simultaneously instilling an expectation of continuous evolution and improvement throughout the entire team. The way we work, the way we make decisions, and ultimately the services we deliver to our customers never stand still. Technology is one of the most powerful tools to enable this evolution, and we look forward to taking on this expanded responsibility as we continue to build a faster, simpler, and more connected company.”
Amber English: Strengthening Digital Presence in the Americas and Building Global Relationships with Amazon
In her expanded role, English will oversee and integrate Estée Lauder Companies’ global Amazon operations, which currently span 13 brands across 11 markets, accelerate digital growth, and strengthen cross-market collaboration. She will also continue as President of Digital & Online for the Americas, overseeing global customer experience, creator commerce, sharing best practices across multiple markets, and the global partnership with Amazon.
English joined the company in December 2021 as Senior Vice President and General Manager of North American eCommerce. She led the launch of Amazon Premium Beauty and TikTok Shop US. Since then, she has built a scalable model that serves as a blueprint for markets worldwide, with the ability, know-how, and operational models to accelerate digital commerce across brand sites, retail sites, and social commerce in the Americas. Her leadership in the Americas has helped to further accelerate the global acceleration of our digital commerce business. In fiscal year 2026, online business1 will account for 34% of reported net sales, a 3 percentage point increase compared to fiscal year 2025.
English stated, “Our efforts in the Americas have demonstrated what is possible when we combine strong brand building, differentiated customer experiences, and the scale of digital commerce. Amazon is a fantastic partner, and we believe this global expansion will give us the opportunity to extend what we have learned to a variety of markets and continue to deliver differentiated experiences to consumers around the world.”
About Estée Lauder Companies
Estée Lauder Companies is a leading global manufacturer, marketer, and distributor of high-quality skincare, makeup, fragrance, and haircare products, and owns a global range of luxury and prestige brands. Its products, including Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble & Bumble, Dalfin Paris, Tom Ford, Smashbox, Aerin Beauty, Le Labo, Editions de Parfums Frédéric Malle, Glamglow, Kilian Paris, Too Faced, Dr. Jart+, The Ordinary, Niod, Avestan, Rufa, and other Deciem brands, as well as Balmain Beauty, are sold in approximately 150 countries and territories.
