A New-Generation SPAR Store Opens in Grez-Doiceau: A Celebration of Freshness, Quality, and Local Flavors
The town of Grez-Doiceau is set to welcome a brand-new SPAR store on March 27, marking an exciting transformation in the local retail landscape. This new store replaces the former Match supermarket, which was acquired by the Colruyt Group in 2023. After a brief operation under the brand name Comarché, the location is now being relaunched as a next-generation SPAR, promising an enhanced shopping experience centered around freshness, quality, and local produce.
The new SPAR Store Grez-Doiceau is not just a supermarket; it is a destination designed to cater to the evolving needs of the community. With a strong emphasis on artisanal craftsmanship, the store will feature a traditional fishmonger, a well-stocked cheese section, and a variety of high-quality cold cuts. Additionally, it will focus on a localized product range, ensuring that customers can indulge in the joy of great taste while supporting regional producers.
A Convenient and Accessible Shopping Experience
One of the key highlights of SPAR Store Grez-Doiceau is its commitment to convenience. The store will be open every day, including Sundays and public holidays, making it an accessible option for customers at any time. This flexible schedule ensures that residents of Grez-Doiceau and nearby areas can rely on SPAR for their grocery needs without having to worry about restrictive opening hours.
SPAR Store For busy professionals, families, and individuals with irregular schedules, the extended opening hours mean that they can shop at their own convenience. Whether someone needs to grab fresh ingredients for dinner after work or pick up a last-minute treat for a family gathering, the store is ready to accommodate these needs.
A Thoughtfully Curated Product Selection
SPAR Grez-Doiceau is designed to be more than just a standard supermarket. It aims to provide an elevated shopping experience with a strong focus on fresh, high-quality products and artisanal craftsmanship. The store will feature several specialized sections, ensuring that customers have access to premium offerings:
- Traditional Cheese Section, Butcher’s Shop, and Cold Cuts: Customers can enjoy freshly cut and packed products upon request, ensuring maximum freshness and personalization.
- Fishmonger with an On-Site Craftsman: The presence of a dedicated fishmonger guarantees the highest level of freshness and quality, offering customers a carefully curated selection of seafood.
- Bakery with On-Site Baking: Bread and pastries will be prepared and baked on-site, allowing customers to enjoy freshly made baked goods daily.
- Premium Aperitif Corner: A special section dedicated to sophisticated snacks, premium cheeses, and perfectly chilled beverages, making it easier for customers to put together a gourmet aperitif.
- Hot and Cold Catering Section: Ideal for those looking for quick meal solutions, this section will feature a variety of ready-to-eat options crafted with high-quality ingredients.
According to Hugues Jeangout, the SPAR development manager, “It’s a bright, modern, and functional store. When you come back from work at 6 or 7 p.m., you will find everything you need: fresh products, catering service, delicious desserts. Need a fast aperitif? Everything is ready and fresh for you!”
A Commitment to Local Products and Short Supply Chains
SPAR Grez-Doiceau is dedicated to supporting local producers and offering products that reflect the rich culinary heritage of the region. The store will feature a carefully selected range of regional products, including pies, juices, sweets, and fresh meats from nearby farms. By prioritizing short supply chains, SPAR ensures that its customers receive the freshest products while also contributing to the local economy.
The commitment to local sourcing means that the store’s offerings will evolve based on customer preferences. This dynamic approach allows the supermarket to continually refine its product selection to better cater to the tastes and needs of the community.
A Grand Opening with Exciting Events and Promotions
To celebrate its grand opening, SPAR Grez-Doiceau has planned a series of events and promotions designed to welcome customers and introduce them to the store’s diverse offerings. The opening celebrations will include:
- Opening Reception on March 26 (6:00 PM – 9:00 PM): A special evening event where customers can explore the store, meet the team, and enjoy a warm and festive atmosphere.
- Competitions and Promotions: Exciting deals and contests will be available, encouraging customers to explore different sections of the store.
- Tasting Day on April 19: A dedicated day for customers to sample local and homemade products, showcasing the quality and variety of the store’s fresh offerings.
The store team is particularly excited to welcome the community, as many employees were formerly part of the Match supermarket team. This continuity ensures that familiar faces remain part of the customer experience, creating a warm and inviting shopping environment.
A New Era of Retail in Grez-Doiceau
The opening of SPAR Grez-Doiceau represents more than just a change in branding; it signifies a shift towards a more customer-centric, quality-driven retail experience. The combination of extended hours, a thoughtfully curated selection of fresh and local products, and a commitment to excellent service makes this store a valuable addition to the community.
Hugues Jeangout emphasizes the store’s core philosophy: “Cosy is key in this new SPAR store. You can find everything of the brand spirit here: freshness, quality, and the pleasure of taste, from the aperitif corner to the world cuisine.”
As Grez-Doiceau welcomes this new-generation SPAR store, residents can look forward to an enhanced shopping experience that brings together the best of convenience, quality, and local charm. Whether customers are looking for everyday essentials, gourmet treats, or freshly prepared meals, SPAR Grez-Doiceau is set to become the go-to destination for food lovers and discerning shoppers alike.
