Top Goalkeeper Misa Rodríguez Joins Forces with Skechers
Skechers Football continues to expand its world-class lineup by welcoming elite Spanish goalkeeper Misa Rodríguez as its newest ambassador. Rodríguez, who plays for Real Madrid CF and was part of Spain’s championship-winning squad in the 2023 FIFA Women’s World Cup, is the brand’s first Spanish female footballer to join its ranks. Having already been competing in Skechers Football boots for the past year, she will now feature in global marketing campaigns, further cementing her role as a key figure in the brand’s strategy.
“It is an incredible honor to be the first Spanish female football player to represent this prestigious brand,” said Misa Rodríguez, who currently wears the Skechers SKX_1.5 Elite boot. “Skechers is growing rapidly and will soon be one of the most influential brands in football, thanks to the outstanding comfort, quality, and innovation in its footwear.”
Txerra Díaz, Country Manager of Skechers, expressed enthusiasm about the signing, stating, “We are extremely proud to welcome Misa to the Football family. She embodies confidence, leadership, strength, and precision—qualities that align perfectly with our brand. As we continue to strengthen our presence in football, we are committed to delivering footwear that combines exceptional technical performance with superior comfort, enabling athletes to perform at their best.”
Misa Rodríguez has had a remarkable journey in both domestic and international football. She has played for top Spanish clubs, including Club Atlético de Madrid and Real Club Deportivo de La Coruña, before establishing herself as Real Madrid’s first-choice goalkeeper. Her debut for the Spanish national team in 2021 marked the beginning of an illustrious international career, culminating in Spain’s historic 2023 World Cup triumph. Her exceptional goalkeeping skills have propelled her from a promising talent to one of the leading goalkeepers of her generation.
By signing Misa Rodríguez, strengthens its growing roster of elite Spanish players. She joins the likes of Isco Alarcón from Real Betis Balompié, Iker Losada from Celta de Vigo, Antonio Sánchez from Real Mallorca, and Pere Milla from Espanyol, among others, in the Skechers Football family.
Football continues to expand its footwear offerings with three elite models designed for both men and women, available in a variety of colorways, including the newly launched Electrum Pack. The Razor is a lightweight speed boot engineered for explosive acceleration and maximum energy return. It features a carbon-infused soleplate that enhances agility and responsiveness. Meanwhile, the SKX_1.5 boot, meticulously designed for optimal comfort and ball control, ensures a perfect fit for enhanced touch. Both boots come in low-profile versions, with the SKX_1.5 also available in a high-top variant for added ankle support.
The Electrum Pack extends beyond elite-level boots, offering Academy boots designed for all levels of play, as well as children’s versions. These boots are available in additional colorways and are tailored for both firm ground and turf pitches, catering to a wide range of players.
Football made its official debut at the start of the 2023/24 season, with Bayern Munich striker Harry Kane becoming the first professional player to compete in the brand’s boots. Since then, it has rapidly built a formidable roster of football talent worldwide. Notable players in its elite lineup include Turkey National Team winger Barış Alper Yılmaz, West Ham United and Ghana National Team star Mohammed Kudus, Arsenal and Ukraine National Team defender Oleksandr Zinchenko, and Nottingham Forest and Swedish National Team forward Anthony Elanga. The brand’s influence in football continues to grow as it secures partnerships with top-tier athletes in various leagues and competitions.
Beyond football, Skechers boasts an extensive roster of elite athletes across multiple sports. In basketball, the brand sponsors stars such as Joel Embiid, Julius Randle, Terance Mann, Norman Powell, and Rickea Jackson. Golfers Matt Fitzpatrick and Brooke Henderson, pickleball pros Tyson McGuffin and Catherine Parenteau, and Major League Baseball icons Clayton Kershaw and Aaron Nola also represent Skechers in their respective sports. This diverse portfolio underscores Skechers’ commitment to delivering high-performance footwear tailored to the unique demands of each sport.
The Skechers Football collection is now available at official websites, select retail stores, and specialty football retailers worldwide, including Fútbol Emotion in Spain. Football fans eager for behind-the-scenes content, product launches, and exclusive insights can follow @skechersfootball on Instagram and TikTok.
About Skechers USA Iberia, S.L. and SKECHERS U.S.A., Inc.
Skechers USA Iberia, S.L. operates as a subsidiary of Skechers U.S.A., Inc. (NYSE:SKX), a Fortune 500® company recognized as The Comfort Technology Company®. Based in Southern California, Skechers designs, develops, and markets a diverse range of lifestyle and performance footwear, apparel, and accessories for men, women, and children. The company’s extensive product lineup is available in over 180 countries and territories through department and specialty stores, direct-to-consumer channels, and approximately 5,300 Skechers retail stores worldwide. Skechers manages its international business through a strategic network of wholly-owned subsidiaries, joint ventures, and distributors, ensuring a strong global presence in the footwear industry.
