LTK, the platform that powers Creator Commerce™, is introducing new Shopper Alerts in the LTK shopping app to enhance the shopping experience. Launching this month, Shopper Alerts will feature new badges on products indicating a “Price Drop” or “Back in Stock” status, making it easier for shoppers to find the best deals and stay updated on products featured by LTK Creators. These badges will be visible throughout the LTK shopping app wherever products are listed and do not require additional effort from creators.
Utilizing LTK AI across its product catalog of 8,000 retailers and over 450 million products, Shopper Alerts are automatically, instantly, and continuously updated. This feature is launching just in time for the major summer sales period, allowing creators to offer the best shopping experience for their communities.
Beyond the regular holiday season, July and the summer sales period are the second-highest sales drivers for LTK Creators. This includes back-to-school shopping, with shoppers starting earlier this year. According to LTK’s recent Back-to-School Study, 33% of the general population plans to start back-to-school shopping by June, and nearly 70% by July.
Back-to-school spending is expected to remain steady, with 80% of consumers shopping for children planning to spend the same or more this season. During this busy shopping period, LTK aims to provide a seamless shopping experience, especially as more consumers turn to creators for shopping recommendations. The majority of the general population (56%) now shops based on creator recommendations, which saw a 64% increase over the past year.
For more information on LTK, visit: www.shopltk.com. For details on LTK’s Back to School study, visit: www.company.shopltk.com/ltk-textbook-for-success.
