Wayfair opens its first large-format store in Wilmette, Illinois, offering a comprehensive home shopping experience. Spanning 150,000 square feet over two stories, the Wayfair store provides everything for the home, from furniture to home decor, housewares, appliances, and home improvement products, catering to any style, space, or budget.
As a digitally native retailer specializing in home goods, Wayfair brings its renowned combination of value, selection, service, and fast shipping to an immersive in-person store. Customers can explore 19 departments with the assistance of in-store experts and curated collections, making the shopping process effortless and enjoyable.
“We are committed to providing our customers with unparalleled shopping experiences, tailored to their preferences, whether they choose to shop online or in-store. The opening of our Wilmette location marks an exciting chapter for Wayfair, reinforcing our position as the premier destination for home goods,” said Liza Lefkowski, vice president of merchandising and stores.
The Wayfair store offers an inspiring selection of home products, an immersive shopping experience, free onsite expert design services, and fast delivery options. Additionally, customers can enjoy dining at The Porch, the store’s debut restaurant.
In tribute to the community, Wayfair commissioned a custom mural by local artist Alyssa Low and made a $100,000 donation to local nonprofit organization Connections for the Homeless.
To celebrate the grand opening, shoppers can enjoy exclusive deals and family-friendly activities, including giveaways, raffles, and up to 70% off select products.
The Wayfair store is located at Edens Plaza, 3232 Lake Avenue, Wilmette, IL, and is open Monday – Saturday from 10 a.m. – 8 p.m. and Sunday from 11 a.m. – 7 p.m.
Wayfair is the destination for all things home, in one inspiring place. With quality finds for every style and budget, and a convenient experience from inspiration to installation, Wayfair empowers everyone, everywhere to create a space that is just right for them.
The Wayfair family of brands includes:
- Wayfair: Every style. Every home.
- AllModern: All of modern, made simple.
- Birch Lane: Classic style for joyful living.
- Joss & Main:The ultimate style edit for home.
- Perigold: The destination for luxury home.
- Wayfair Professional: A one-stop Pro shop.
Wayfair generated $12.0 billion in net revenue for the year ended December 31, 2023 and is headquartered in Boston, Massachusetts with global operations.
