iAdvize Named ‘Strong Performer’ in Digital Customer Interaction Solutions

iAdvize is pleased to announce its recognition as a “Strong Performer” in Forrester’s Q2 2024 report on digital customer interaction solutions. Forrester, a prominent independent research and advisory firm, evaluated key vendors based on strategy, product offering, and market presence, identifying leaders in orchestrating customer interactions across digital channels.

Highlighted in the report, iAdvize stood out for its innovative “Conversation Starters” feature, integrating conversational engagement directly into product pages. Achieving top scores in interaction design and proactive engagement, iAdvize demonstrated its commitment to redefining engagement paradigms.

Additionally, iAdvize excelled in Conversational Commerce and Generative AI, showcasing advancements in AI copilots that enhance conversion rates and automate customer interactions. Forrester noted iAdvize’s strategic vision to transform commerce through innovative solutions like iAdvize Copilot™ for Shoppers and iAdvize Copilot™ for Agents.

Mike de la Cruz, President of iAdvize, emphasized the significance of being recognized as a ‘Strong Performer’ by Forrester, affirming iAdvize’s leadership in generative AI for e-commerce. He expressed a commitment to innovating the customer journey and enabling brands to achieve significant growth and exceptional customer experiences.

For further insights, the full Forrester report is available to subscribers or for purchase here.

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