The Cannabist Company, a leading cultivator, manufacturer, and retailer of cannabis products in the U.S., has announced a new multi-state partnership with The Bloom Brand (Bloom), a prominent player in cannabis concentrates and vape technology. This partnership will initially focus on launching Bloom’s innovative vape hardware in New Jersey and Virginia, expanding Bloom’s availability to its 6th and 7th states nationwide.
The collaboration aims to introduce Bloom’s proprietary hardware designed to enhance the vaping experience to mimic flower consumption. Utilizing The Cannabist Company’s premium flower and Bloom’s acclaimed strain formulas, they will produce Bloom’s Classic and Seasonal Live strains available in Bloom Surf and 510 vape cartridges, in 0.5g and 1.0g sizes.
In Q3 2024, Bloom products will debut at two Cannabist dispensaries in New Jersey, followed by availability at eight Cannabist and three gLeaf dispensaries in Virginia in Q4 2024. Additionally, Bloom products will be distributed through The Cannabist Company’s wholesale channels across both states.
Jesse Channon, President of The Cannabist Company, expressed enthusiasm about the partnership, emphasizing their shared commitment to delivering exceptional cannabis experiences. He highlighted the strategic advantage of leveraging The Cannabist Company’s cultivation scale and retail network to introduce high-quality products to patients and customers.
Vitaly Meek, Co-CEO and Co-Founder of Bloom, echoed this sentiment, citing the importance of partnering with top-tier operators like The Cannabist Company to drive mutual growth through innovation and shared passion.
Founded in 2014, Bloom is dedicated to transforming cannabis consumption with innovative products like their popular Surf device, which preserves the rich terpene profiles of their formulations while offering convenience and style. Bloom has established a strong presence in California, Illinois, Michigan, New Mexico, and New York, ranking as the top-selling all-in-one vape in New Mexico and the second in California, according to BDSA data.
For more details, visit cannabistcompany.com and thebloombrand.com.
