
Blain’s Farm & Fleet has teamed up with Roadie, a UPS subsidiary, to introduce same-day delivery services for a wide range of products, spanning from lawn tractors to tools, apparel, snacks, and sports equipment. Local customers of Blain’s can now opt for same-day doorstep delivery if they place their orders by 2 p.m., facilitated by friendly Roadie drivers. This service covers over 60,000 items, including select oversized products.
The collaboration between Blain’s and Roadie began in December as a response to increasing demand for flexible holiday shopping options, surpassing conventional shipping cutoffs. Kristin Stewart, Chief Customer and Marketing Officer at Blain’s, highlighted the positive reception from customers during the holidays, prompting the decision to extend same-day delivery year-round to meet customer expectations for convenience and reliability.
The introduction of same-day delivery has proven to significantly enhance customer satisfaction and boost sales. According to recent surveys, many companies have seen revenue increases by offering this service, with Blain’s experiencing a remarkable 738% surge in order volume and a 378% year-over-year revenue growth within the initial three days of implementation.
Marc Gorlin, Founder and CEO of Roadie, emphasized the efficiency of RoadieXL™ in streamlining delivery processes for large, heavy, or awkwardly-shaped items. This capability allows Blain’s to bypass additional packaging costs, dimensional weight fees, and long lead times typically associated with traditional shipping methods.
Gorlin noted the evolving consumer expectation for rapid delivery across all product types, underscoring Blain’s proactive approach in meeting these demands. By leveraging Roadie’s services, particularly RoadieXL™, Blain’s can provide industry-leading delivery speeds for everything from kayaks to canning supplies, ensuring prompt fulfillment of customer orders.
To learn more about the benefits of crowdsourced delivery and its impact on business operations, visit Blain’s Farm & Fleet’s website or download their mobile app.
About Blain’s Farm & Fleet:
Blain’s Farm & Fleet operates 45 specialty retail locations across Illinois, Iowa, Wisconsin, and Michigan. Known as a Modern General Store, Blain’s is committed to offering high-quality products, competitive prices, and reliable service to its customers.
In addition to their own branded products, Blain’s carries top-rated brands across various categories, including apparel, footwear, tools, hardware, automotive supplies, sporting goods, home goods, pet care, agricultural supplies, lawn and garden products, outdoor power equipment, and electrical and plumbing essentials.
About Roadie:
Roadie, founded in 2014 and now a part of UPS, is a logistics management and crowdsourced delivery platform. It provides fast, flexible, and asset-light logistics solutions for last-mile delivery, enabling businesses to offer diverse delivery options to customers across the United States. Roadie’s network includes over 200,000 independent drivers, facilitating local same-day pickup and delivery, oversized delivery, sustainable delivery options, and more.