Beauty & Personal Care Market: 2024-2028 Forecast Driven by Gen Z, Men’s Grooming, and Social Media

Insights & Forecasts: Global Beauty & Personal Care Market 2024-2028 The global beauty & personal care market is projected to hit US$682.93 billion by 2028, with a 5.31% CAGR from 2024 to 2028. Key drivers include urbanization, rising incomes, Gen Z growth, e-commerce, men’s grooming, and social media. However, challenges like regulations and counterfeits may hinder growth.

Market Segmentation:

  • Categories: skincare, makeup, hair care, oral care, bath & shower, fragrances, deodorants, and others.
  • Channels: offline and online.
  • Regions: Asia Pacific, Americas, Europe, Middle East & Africa, and Australia/Oceania.

COVID-19 Impact:

  • Store closures weakened sales but boosted online beauty product sales.
  • Increased demand for sanitizers and cleaning agents.
  • Emerging trends: dermocosmetics, bath & shower, online sales, and DIY beauty.

Scope of the Report:

  • Comprehensive analysis of the global beauty & personal care market.
  • Regional market analysis.
  • Examination of market dynamics, trends, and challenges.
  • Competitive landscape featuring key players like The Estee Lauder Companies, Unilever, Shiseido, P&G, L’Oreal, and Beiersdorf.

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