JCPenney, renowned for its back-to-school offerings, reinforces its commitment to families with an exciting array of promotions and events. The festivities kick off with inflation-busting deals during Black Friday in July (July 15-21, 2024), featuring up to 50% off during the Mystery Sale (Aug. 1-4) and compelling doorbusters at Super Saturday (Aug. 9-11). Customers can also expect incredible values on back-to-school favorites during Power Penney Days (Aug. 22-25) and daily delights at the Semi-Annual Beauty Event (Aug. 1-18), among other attractions.
Members of the Rewards program can look forward to the Members-Only Savings Season (July 11 to Aug. 29), offering over $100 in discounts and benefits. Highlights include a complimentary back-to-school picture session at JCPenney Portraits by Lifetouch and an exclusive 30% discount every Thursday. Non-members can easily join the program for free to access these rewards.
Families can maximize their shopping with:
- Over 7,000 items under $20 and 2,500 under $10 for all ages
- More than 4,000 back-to-school items for kids under $20, with nearly 1,500 apparel items priced under $10
- Up to 60% off select items, BOGO offers on jeans, and attractive deals on Thereabouts uniforms and national brand activewear
- Special $12 haircuts for kids under 12, or $12 off any styling service over $30 for students (now through Sept. 21)
- Exciting deals at the Semi-Annual Beauty Event, including discounts on skincare, fragrances, and daily specials
- The Semi-Annual Home Sale (July 15 to Aug. 11) featuring up to 50% off on dorm essentials and home decor
Additionally, teachers can enjoy an extra 35% discount starting July 22 by verifying their profession on JCP.com.
Michelle Wlazlo, Chief Merchandising and Supply Chain Officer at JCPenney, emphasized the brand’s commitment to value and customer satisfaction: “Back-to-school season is a pivotal time for families. Whether preparing for classrooms or dorm rooms, JCPenney Rewards offers opportunities to save and earn rewards throughout 2024.”
For more information, including participating states in tax-free shopping holidays, visit JCPenney Newsroom. JCPenney continues its support for education through The Walking Classroom, contributing $100,000 to distribute 1,500 more WalkKits nationwide.
With unmatched deals and rewards, JCPenney ensures a rewarding and affordable back-to-school shopping experience for all.
