The Knot Worldwide Acquires Simply Eloped, Enhancing its Brand Portfolio
Today, The Knot Worldwide, a prominent global marketplace and collection of brands dedicated to celebrating life’s milestones, has announced its acquisition of Simply Eloped, a leading online platform specializing in elopements and microweddings across the United States. Simply Eloped has garnered acclaim for facilitating personalized and intimate celebrations through its advanced technology platform and extensive network of wedding vendors. This acquisition underscores The Knot Worldwide’s commitment to supporting all couples, including those opting for smaller, more intimate weddings.
Founded in 2016, Simply Eloped offers customized elopement and microwedding packages ranging from $450 to $5,500. The company streamlines the wedding planning process with its user-friendly intake, vendor management, and booking platform, ensuring a seamless and highly personalized customer experience. Utilizing a network of over 750 wedding professionals, Simply Eloped matches couples with vendors and coordinates confirmed bookings. Elopements typically host up to 15 guests, while microweddings can accommodate up to 50 attendees, available across more than 30 distinctive destinations.
“We were thrilled when the opportunity arose to integrate Simply Eloped into our family of brands, given our longstanding admiration for their business,” commented Tim Chi, Chief Executive Officer of The Knot Worldwide. “Our goal is to be the ultimate destination for couples planning weddings of any size, style, budget, or location. Today’s couples, particularly those opting for microweddings and elopements, seek to infuse their celebrations with personal touches. By joining forces with Simply Eloped, we aim to provide these couples with comprehensive support and access to a talented network of vendors, while opening new avenues for vendors.”
All employees of Simply Eloped, including founder Janessa White, have transitioned to The Knot Worldwide. Simply Eloped will operate as an independent brand under White’s leadership within The Knot Worldwide’s diverse portfolio of leading brands.
“Joining The Knot Worldwide marks an exciting new chapter for Simply Eloped,” stated Janessa White, Director and General Manager of Simply Eloped. “For us, weddings are about celebrating each couple’s unique love story, free from external pressures. Whether it’s a serene moment in the mountains or a vibrant gathering, our mission has always been to empower couples to embrace what resonates with them. I’m incredibly proud of what Simply Eloped has achieved over the past 8 years, and we remain committed to being the premier platform for elopements and microweddings in the U.S. With the support of The Knot Worldwide, we can now reach even more couples and extend our personalized wedding planning approach on a larger scale. Together, I am confident we will continue to innovate and deliver unforgettable wedding experiences.”
For more information about Simply Eloped, please visit their website.
About The Knot Worldwide:
Operating in over 16 countries worldwide, The Knot Worldwide’s family of brands fosters celebrations that capture life’s most meaningful moments. Central to its mission is a leading global online wedding marketplace that connects couples with local wedding professionals. Offering a comprehensive suite of personalized wedding websites, planning tools, invitations, and registry services, The Knot Worldwide simplifies wedding planning for couples worldwide. The company’s wedding planning services span its global wedding brands, including The Knot, WeddingWire, Bodas.net, Hitched.co.uk, and Matrimonio.com. The Knot Worldwide also supports expectant parents through pregnancy and parenting resources on The Bump, and facilitates community celebrations through The Bash.
