Torani, a pioneering flavor company led by CEO Melanie Dulbecco for over three decades, has achieved remarkable success with a 20% compound annual growth rate (CAGR) over 33 years, surpassing $500 million in annual revenue and aiming to reach $1 billion by 2030. As Torani approaches its centennial milestone in 2025, it has appointed Tai Doong as President to bolster its leadership team and sustain its expansion trajectory.
Under Dulbecco’s stewardship since 1991, Torani has evolved from a small San Francisco-based enterprise into a thriving entity employing over 400 staff at its cutting-edge facility in San Leandro, CA. Notably, Dulbecco’s tenure has emphasized a “people-first” approach, evident in initiatives like Contribution Management, Career Mixology, and an employee stock ownership plan (ESOP), ensuring sustained growth without layoffs throughout Torani’s history.
Tai Doong, promoted from Chief Marketing Activist to President, brings extensive experience from leading brands like Proctor & Gamble and Intuit. His strategic acumen played a pivotal role in doubling Torani’s consumer business during the COVID-19 pandemic, reflecting his commitment to fostering leadership and growth across the organization.
Looking ahead to its centennial, Torani continues to innovate in flavor and business, expanding its global presence and product portfolio. With plans to enhance its San Leandro headquarters, Torani remains committed to its heritage of flavor innovation and community impact as it embarks on its next century of growth.
